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| Over 150 textile studios from 11 countries exhibited at Indigo exhibition in Paris this February |
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The February Paris edition of Indigo textile show confirmed a recovery is being sketched out upstream in the textile chain, and decoration is present in all collections, in prints, plays on weaves, 3D patterns, and jacquard motifs, according to its organizer, Première Vision.
Buyers clearly manifesting a renewed desire to stand out, PV said. A visitor from the UK, Matilde Brianceau who is head of formal wear at the UK company New Look said: "We buy almost all prints from Indigo, because it is very unique and we know it can't be copied."
In spite of the bad weather and difficulties in transportation, 13,456 visits were registered over four days, and 76.5 % of them came from abroad. The show recorded an increase when compared to February 2009 (+0.25%) and when compared with last September's session (+0.7%).
Behind France (3,203 visits), Great Britain showed a significant increase of over 14% when compared with February 09, with 3,034 visits. In third place, Italy remained stable with over 1,100 visits, followed by Germany (770), and Spain (624).
The emergence of some countries in the top ten visiting countries confirms the evolution of markets, such as South Korea and Turkey, for whom the buying of patterns indicates a desire to differentiate themselves and move up in terms of product range, Première Vision said.
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